The Challenge

Gaining 3PL Market Share in a Competitive U.S. Market

When Staci Americas, a dynamic arm of France-based logistics division Staci Group, ventured into the competitive U.S. market, they brought a wealth of international expertise in omnichannel fulfillment. With decades of experience supporting global supply chains, Staci Americas was poised to make waves. 

However, the American 3PL landscape was already saturated with established players—many of whom had deeply rooted brand recognition and a loyal customer base. Despite a solid operational foundation and onboarding key clients, Staci Americas faced a major challenge: their brand was practically invisible in North America. 

This made it difficult to capture the attention of potential clients in eCommerce, retail, and beauty who were already engaged with homegrown logistics providers, hindering their ability to generate awareness and inbound leads. Without a strategy that could break through the noise, their ambitions of becoming a major player in the U.S. logistics market remained unseen. 

Staci Americas urgently needed a lead generation system that would not only elevate their visibility but also articulate their value proposition to spark interest and drive pipeline growth—fast. 

Most importantly, the system is designed for long-term scalability. With a solid and consistent inbound engine now in place, Staci Americas is primed to expand its U.S. market share and secure high-value deals.